Posted by Katie on July 31 at 11:22 AM
An ordinary man shared a powerful message, inspired millions of strangers and left a lasting legacy.
Topics: free write 2 Comments
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Posted by Melanie on July 30 at 12:25 PM
Every wonder what it’d be like a scientist roaming uncharted territory in search the Earth’s secrets?
Topics: free write, green 1 Comment
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Posted by Rowland on July 28 at 4:00 PM
Journalists write. They don’t design.
With newspapers nationwide suffering from lost advertising, revenue, and market share, how can we imagine a solution that can breathe new life into these failing brands? The start of some of my thinking is of the role designers may have in saving the newspaper. A new breed I am calling the "designalist".
Topics: advertising, branding, design, free write, interactive, public relations 2 Comments
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Posted by Rowland on July 24 at 9:14 PM
I think the term branding gets abused. So I’ve been playing with some definitions. Interested to get feedback on “brand experience” v. “branding” in regards to online marketing. Let’s see if I can break that down after the jump….
Topics: advertising, branding, interactive 0 Comments
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Posted by Carla on July 22 at 10:10 AM
The new Verizon spot featuring ferocious pit bulls has unleashed an outcry of complaints from customers and animal rights organizations including the Humane Society, ASPCA and PETA. Verizon has decided to stick with the 30 second spot...
Topics: advertising, public relations 2 Comments
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Posted by JR on July 21 at 2:15 PM
How do you prepare for change? Ask the famous producer of Saturday Night Live, Lorne Michaels. He knows that the huge changes coming to the NBC evening line-up will be rather groundbreaking. But he has a battle plan that uses the Web in an interesting way...
Topics: advertising, interactive 0 Comments
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Posted by Carla on July 18 at 11:31 AM
It's Friday babies. What you are doing for the weekend? If you live in an Absolut World you'll be taking two Be Kanye tablets and hitting the club. Welcome to the good life...
Topics: advertising, branding, public relations 3 Comments
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Posted by Katie on July 17 at 3:31 PM
Are you excited to enter your office each day? I don’t mean to dig into your never-ending stack of work. You may love what you do, but do you truly like your office
space?
Topics: architecture and design, design 2 Comments
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Posted by Melanie on July 15 at 3:54 PM
The
USGBC's
LEED green building rating system has been embraced as the golden-child of architectural mega-firms and corporate real estate developers, alike. But has this dummed-down approach to green design done more harm than good?
Topics: architecture and design, green, public relations 2 Comments
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