The Many Shades of Green

Posted by Rowland on July 1 at 8:33 PM First, Alex Steffen at World Changing (cited in the Time article) politely says he was misunderstood, and was arguing for much more than just consumer lifestyle changing. He argues for something more systemic.

Second, Lloyd Atler at TreeHugger argues that The Times article irresponsibly derides consumer choices arguing that “if you want a movement, you need a membership.”

I think that this perhaps best demonstrates how the green discussion is breaking into many smaller tropes and metaphors. Extremes such as: “every little bit helps”, or “only massive change can save us”; and for everyone “don’t criticize people for trying to help”.

What is lost in discussions such as the above is facts, information and education. Surely there will be increasing disagreement, discussion and debate around green issues. A multitude of solutions will be presented. Many shades of green is upon us. The question is who will deliver the facts to their audience to inform and educate most effectively. Topics: green, public relations        SHARE: