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The Museum Brand Footprint

Posted by Rowland Hobbs on January 6 at 8:35 PM Cultural institutions are increasingly turning to architectural talent to define their organization. Seeking to make a footprint that extends beyond the building to the brands local, national and international stature, cultural institutions go through an extensive architectural selection processes. Further, these organizations must go through extesnive development planning and--upon opening the doors to their new home--large public relations, advertising and online communications campaigns..... Topics: architecture and design, arts and culture, philanthropy        0 Comments Read Full Post